I successfully led a cross-departmental team to implement a complete company rebrand in six months' time. This included the look and feel of the website, print materials and social media outlets.

 

I gathered a team of experts from each department ranging from IT to Member Services to ensure all areas of the company were ready for the update. We met regularly to fully understand the needs and tasks, but more importantly, we met to create a great team rapport. This was the first time all departments were represented in a single team, and many of them had not worked with each other before. Throughout each team discussion, team members began to better understand the new brand and value the viewpoints of their coworkers from other departments. This helped strengthen the organization's culture even after the project had been completed.